GEO Academy
Learn how AI decides which brands to mention
Free, practical guides to Generative Engine Optimization — no signup, no fluff. Start with the definition, then measure, then get cited.
What is GEO?
Generative Engine Optimization explained: what it is, how it differs from SEO, and why AI answers are the new discovery channel.
Start learning →Measuring AI visibility
Share of voice, citation rate, sentiment: the metrics that tell you whether AI assistants recommend your brand.
Start learning →AI platforms
How ChatGPT, Perplexity, Gemini, AI Overviews, Copilot and Grok differ — and what each one needs to cite you.
Start learning →GEO vs SEO
Where classic search optimization ends and answer-engine optimization begins — and what carries over.
Start learning →Prompts & topics
The actual questions buyers ask AI about your category — and how to turn citation gaps into content.
Start learning →Check your site in 2 minutes
Generate an llms.txt or run the GEO readiness quiz. No signup, runs entirely in your browser.
Open free tools →Every guide ends in the product
The academy teaches the craft; ChatBakers runs it: prompts tracked across models, citations and competitors per answer, share of voice per platform, site audits with automatic fixes. Each guide above ends with the exact clicks.
Check how visible your brand is in AI answers
See where ChatGPT, Perplexity and Gemini cite you — and where competitors win.
Try ChatBakers free